Certified Digital Marketing Professional

Future-proof your career with the latest digital marketing skills needed to thrive in today’s fast-changing world.

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Become a Certified Digital Marketing Professional

Future-proof your career with the latest digital marketing skills needed to thrive in today’s fast-changing world.  As a Certified Digital Marketing Professional, you will be armed with the skills and knowledge to hit the ground running in your new career in Digital Marketing or to give even more value to your current team or organization.  All certifications are accredited by the Digital Marketing Institute, the global standard in digital marketing & social selling education.

Study Online

Flexible online study options allow you to learn at a time, place and pace that suits you. Connect and engage with other students, share ideas, ask questions and get feedback.

Globally Recognized

With over 41,000 members worldwide, Digital Marketing Institute have trained more professionals to a higher digital education standard than any other certification body.

Industry validated

The world’s leading digital brands and agencies review and approve your syllabus ensuring that it is cutting-edge, relevant and technically accurate.

How Strong Are Your Digital Skills?

How much do you know about digital marketing?  Take our free digital diagnostic and benchmark your skills against your professional competition.

Industry Leading Courses

Our digital marketing courses are for innovators and entrepreneurs, career changers, upskillers, digital specialist-seekers and anyone with a vision and a message. Choose a rock-solid foundation or the powers of specialization. We have course options that meet you where you’re at and take you to thrilling new places.

Featured Course

DMI Pro

  • 30 hours
  • Study online
  • Global certification

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DMI Pro is aimed at:

Traditional Marketers and Marketing Executives

Marketing Managers and Senior Management

Those responsible for developing a digital marketing strategy

Career Changers

Entrepreneurs

IT Managers

Small Business Owners

What will you learn?

By earning this certification, you will be able to:

  • Increase your website’s visibility through Search Engine Optimization (SEO) techniques
  • Drive qualified traffic to your website through Pay-Per-Click (PPC) advertising
  • Execute digital display campaigns
  • Capture, segment and manage subscribers to plan and execute a successful email 
  • marketing campaign
  • Use suitable social media channels to grow and engage an audience
  • Measure and optimize social media campaigns
  • Leverage mobile marketing for its micro-targeting advantages
  • Analyze and optimize your overall digital marketing activity
  • Create a formal digital marketing plan for your business

There are ten modules in this program that provide in-depth coverage of all of the key disciplines required for best practice digital marketing, which include:

Introduction to Digital Marketing

Content Marketing

Social Media Marketing

Search Engine Optimization (SEO)

Paid Search (PPC) Using Google Ads

Display and Video Advertising

E-mail Marketing

Website Optimization

Analytics using Google Analytics

Digital Marketing Strategy

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Other Courses

DMI Specialist: Social Media Marketing

  • 30 hours
  • Study online
  • Global certification

For: Social enthusiasts who’ve taken their vision as far as they can go without specialized skills – and plan to fix that.

Price: 800 OMR

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DMI Specialist: Search Marketing 

  • 30 hours
  • Study online
  • Global certification

For: Marketers who want to up their digital game by exploring the key concepts, tricks and tools or search marketing.

Price: 800 OMR

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DMI Specialist: Strategy and Planning

  • 30 hours
  • Study online
  • Global certification

For: Those who want to learn the thinking and tools to create powerful and dynamic digital strategy.

Price: 800 OMR

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DMI Specialist:

Social Selling

  • 5 hours
  • Study Online
  • Global certification

For: Sales and marketing professionals, entrepreneurs, team leaders, and business consultants.

Price: 195 OMR

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DMI Essentials: Certified Digital Marketing Associate

  • 6 hours
  • Study Online
  • Global certification

For: Customer service professionals, call-centre operators, people who work with data, those working in HR or Finance.

Price: 195 OMR

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Industry Validated Content

All course content is reviewed and validated by the Digital Marketing Institute Industry Advisory Champions comprised of representatives from the world’s largest and most influential brands.  They are the industry. And they help to create courses which answer industry needs.

Stay Connected. Stay Relevant.

An exclusive network – free as part of your certification – delivers just-in-time training and continuous professional development, and an exclusive and evolving content library that can be used in your daily work.

Membership is about staying connected. Connected to trends in industry. Connected to experts who can bring unique insights to your work. Connected to thousands of digital alumni around the globe. Connected to opportunities.

After initial certification, your student will also have 12 months access to DMI Membership – a unique and active digital marketing community enjoying:

  • Constantly updated and relevant practical and thought lead content and resources
  • High-quality digital tool kits
  • A career zone with access to the latest industry news
  • Additional short courses and our ever-popular webinar series.

Start Your Digital Marketing Journey